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Copywriter – Osprey

Osprey Packs Inc.
United States
$60,259 - $117,280 yearly
Join our Osprey team as our Copywriter (Remote from Colorado, Oregon, Pennsylvania, Texas, Tennessee or Mississippi) and make an immediate impact. If you love adventure, great gear, and have a passion for the outdoors, you're in good company with our Osprey brand, one of Helen of Troy's trusted leadership brands, including OXO, Hydro Flask, Honeywell, PUR, Braun, Vicks, Hot Tools, Drybar. Together, we build innovative and useful products that elevate people's lives everywhere every day.

Our mission for the last 40+ years has been to create innovative, high-performance gear that reflects our love of adventure and our devotion to the outdoors. We're proud to be the leading manufacturer of backpacks and travel gear. Our HQ is located in southwest Colorado, nestled in the corner of the rugged San Juan Mountains and on the edge of vast sandstone canyon country.

Look around your home, and you'll find us everywhere:

In your kitchen, living room, bedroom, and bathroom. We are already making your everyday lives better. We are powered by knowledgeable, enthusiastic, and forward-thinking people committed to developing a culture of inclusion. Whether you are just starting your career or in need of a challenge, we recognize, develop, and empower talent!

Location: This position can be based remote from the following states: Colorado, Oregon, Pennsylvania, Texas, Tennessee or Mississippi.

What you will be doing:

Osprey’s Copywriter position is part of the Marketing Department’s Creative Team and works in conjunction with the Product, Marketing and Sales Teams to create strategic communication that is aligned with Osprey’s image, vision, guidelines and expectations for multi-channel application. Core responsibilities include writing, editing and proofing creative materials, including, print, digital, web and video creative. This role executes Osprey’s voice and ensures brand consistency across all platforms.

  • Interpret creative briefs

  • Develop messaging for print/web campaigns

  • Help create sell-in collateral (e.g. marketing plan, workbooks, product guides, sell sheets, etc.)

  • Write website content (e.g., product pages, landing pages, homepage, stories, etc.)

  • Create copy for packaging and hangtags

  • Develop technical documents and instructions (e.g., owner’s manuals, customer service web support, etc.)

  • Research and understand target audiences

  • Present copy concepts and final deliverables to marketing team

Skills needed to be successful in this role:

  • Maintain brand tone and voice across channels

  • Evoke emotions and targeted behavior through action-oriented writing

  • Receive and act on constructive criticism

  • Work collaboratively with creative team

  • Meet deadlines independently or with a team

Minimum Requirements:

  • Bachelor’s degree; relevant experience in advertising, communication or related discipline may be substituted on a year-for-year basis

  • Experience as a copywriter, content writer or similar role (in-house copywriting experience preferred)

  • Excellent writing and editing skills

  • Strong attention to detail

  • Ability to manage several projects at once and work within tight deadlines

  • Portfolio of published samples

  • Ability to follow AP writing standards

  • Basic knowledge of SEO

  • Authorized to work in the United States

Preferred Qualifications:

  • Interest in commerce, popular outdoor culture and new adventure trends and techniques

  • Knowledge of the Osprey brand through event attendance and outdoor activity participation

In Colorado and New York City, the standard base pay range for this role is $60,259 - $117,280 annually. This base pay range is specific to Colorado and New York City and may not be applicable to other locations. Actual salaries will vary based on several factors, including but not limited to location, experience, skill level, and performance. The range listed is just one component of the total compensation package for employees.

Salary + Bonus, Healthcare, Dental, Vision, Paid Holidays, Paid Parental Leave, 401(k) with company match, Basic Life Insurance, Short Term Disability (STD), Long Term Disability (LTD), Paid Time Off (PTO), Paid Charitable (volunteer) Leave, and Educational Assistance.

Wondering if you should apply? Helen of Troy welcomes people as diverse as our brands. Have the confidence to come as who you are because your point of view, skills, and experience will make us stronger. If you're eager to share new ideas and try new things, we want to hear from you!



For more information about Helen of Troy, visit www.helenoftroy.com. You can also find us on LinkedIn, Glassdoor, Facebook,Instagram and Twitter.

Helen of Troy is an Equal Opportunity/Affirmative Action Employer.  We are committed to developing a diverse workforce and cultivating an inclusive environment.  We value diversity and believe that we are strengthened by the differences in our experiences, thinking, culture and background.  We do not discriminate on the basis of race, color, religion, sex, national origin, sexual orientation, gender identity, age, marital status, disability, protected veteran status or any protected basis. 

We will provide individuals with disabilities reasonable accommodation to participate in the job application process.  If you would like to request an accommodation, please contact Human Resources at (915) 225-8000.  

Incorporated in 1968, Helen of Troy has grown into a leading global consumer products company with career opportunities in North America, South America, Europe and Asia. We offer creative solutions for our customers through a diversified portfolio of well-recognized and widely trusted brands, including OXO®, Hydro Flask®, Osprey®, Honeywell®, PUR®, Braun®, Vicks®, Hot Tools®, Drybar®.  Most of these brands rank #1 or #2 in their respective categories.

We boldly bring brands into our family, where we nurture what makes them great. We collaborate internally and externally, always striving to provide the consumer-centric innovation, operational excellence, scale, global reach, and stellar shared services to make them soar.

The above statements are intended to describe the general nature and level of work performed by people assigned to this classification. They are not intended to be construed as an exhaustive list of all responsibilities and duties required of personnel so classified. Management retains the right to add or to change duties of the position at any time.