Manager, Creative Services Graphic Design (JanSport Global & Eastpak NORA)

The Creative Services Graphic Design Manager of JanSport (Global) and Eastpak (NORA) will lead a team of two skilled graphic designers while collaborating closely with the Art Director. Your primary responsibilities will revolve around overseeing the creation and execution of compelling visual designs that resonate with our GenZ audience. You will play a critical role in pre-production processes, ensuring the seamless transition from concept to final product.  You will be instrumental in developing aesthetics for all categories and branding for events globally. On a regular basis, you will work with your counterparts in Brand Marketing, Ecomm, and Product Design, translating the approved concepts to retail and Approximately 30-40% of your role will involve hands-on design work, allowing you to maintain a strong connection to the creative process.

Join the JanSport Family

In 1967, three friends were living in Washington State: Skip, an outdoor enthusiast; Murray, an engineer; and Jan, an accomplish seamstress. So, when Murray won a timely design award from the Alcoa Company for creating the first adjustable aluminum frame for backpacks, a bit of instant karma began to take flight. Murray asked his girlfriend, Jan, to create a backpack pattern for his new aluminum frame and promised her that if he was a success and took off, he’d name the company after her. It was, he did, and the JanSport brand came to life. JanSport has been part of your journey through life ever since.

How You Will Make a Difference

What you will do:

• Lead brainstorming sessions and ideation processes, encouraging innovative design solutions that push the boundaries of conventional design.
• Oversee the end-to-end design process, from concept development to final execution, ensuring the highest standards of quality and creativity are met.
• Provide guidance on typography, color theory, and layout principles to ensure consistent and visually appealing designs across various platforms.

How you will do it:

• Collaborate with the Art Director and Creative Director to understand and interpret creative briefs, translating them into impactful visual concepts that align with our brand identity and target audience.
• Work closely with marketing, product, and other key stakeholders to understand project requirements, provide creative solutions, and ensure consistent brand representation across all touchpoints.
• Conduct working reviews and provide feedback: Review creative work and provide constructive feedback to ensure alignment with the artistic direction and brand guidelines.

What success looks like:

• Manage and mentor a team of two graphic designers, fostering their growth, skill development, and creative excellence.
• Stay current with industry trends, design techniques, and emerging technologies to infuse fresh and innovative ideas into our visual strategies.
• Utilizing a hands on approach, produce graphics and visuals that reflect the JanSport brand and resonate with our GenZ audience.

Free To Be, Inclusion & Diversity

As a purpose-led, performance driven company, we strive to foster a culture of belonging based on respect, connection, openness and authenticity. We are committed to building and maintaining a workplace that celebrates the diversity of our associates, allowing them to bring their authentic selves to work every day.

Skills for Success

• 5+ years of experience in graphic design, with a strong portfolio showcasing your creative abilities and design versatility.
• Previous experience in a leadership or management role, demonstrating effective team management, mentoring, and collaboration skills.

What we expect you already know:

• High proficiency in contemporary design tools: Adobe Creative Suite, Premier Pro, GIF creation, advanced photography skills, video editing experience a plus.
• High proficiency in design software such as Adobe Creative Suite (Photoshop, Illustrator, InDesign, etc.).

• Strong understanding of market trends, consumer insights, and cultural nuances to create impactful and relevant designs
• Excellent communication and presentation skills to effectively convey concepts and ideas to team members and stakeholders.
• Strong understanding of design principles, typography, layout, and color theory.
• A keen eye for detail and a passion for staying current with design trends and innovations.
• Ability to thrive in a fast-paced, dynamic environment while juggling multiple projects and deadlines.

VF Guiding Principles: Live with Integrity, Act Courageously, Be Curious, Act with Empathy, and Preserve.

What’s in it For You

We’re in the business of unleashing human potential, driven by the ideas, energy and commitment of our people. That’s why we offer comprehensive benefits that encourage mental, physical and financial well-being for all VF associates. When it comes to benefits, we’re the total package. Go to MyVFBenefits.com and click on “Looking to Join VF?” to learn more.

Our Parent Company, VF Corporation

VF is one of the world’s largest apparel, footwear and accessories companies connecting people to the lifestyles, activities and experiences they cherish through our family of iconic outdoor, active and workwear brands. At the heart of our journey lies our company-wide purpose: We power movements of sustainable and active lifestyles for the betterment of people and our planet. This is our purpose. It’s the reason we come to work every day. It’s a commitment shared by our global associates across all brands. Our purpose unites us and leads us to pursue our goals, together. This is our calling. Learn more at vfc.com

We just have one question. Are you in?

Hiring Range:

Incentive Potential: This position is eligible for additional compensation awards that may include an annual incentive plan, sales incentive, or commission potential. Specific details of the additional compensation eligibility for this position will be provided during the recruiting and interview process.

Benefits at VF Corporation: You can review a general overview of each benefit program offered, including this year's medical plan rates on www.MyVFbenefits.com  and by clicking Looking to Join VF? Detailed information on your benefits will be provided during the hiring process.

Please note, our hiring ranges are determined and built from market pay data. In determining the specific compensation for this position, we comply with all local, state, and federal laws.

At VF, we value a diverse, inclusive workforce and we provide equal employment opportunity for all applicants and employees. All qualified applicants for employment will be considered without regard to an individual’s race, color, sex, gender identity, gender expression, religion, age, national origin or ancestry, citizenship, physical or mental disability, medical condition, family care status, marital status, domestic partner status, sexual orientation, genetic information, military or veteran status, or any other basis protected by federal, state or local laws.  If you are unable to submit your application because of incompatible assistive technology or a disability, please contact us at [email protected]. VF will reasonably accommodate qualified individuals with disabilities to the extent required by applicable law.

Pursuant to all applicable local Fair Chance Ordinance requirements, including but not limited to the San Francisco Fair Chance Ordinance, VF will consider for employment qualified applicants with arrest and conviction records.