Marketing Assistant

GBH enriches people's lives through programs and services that educate, inspire, and entertain, fostering citizenship and culture, the joy of learning, and the power of diverse perspectives. At GBH, we believe in the advantages of coming together to build community, mentor and learn from colleagues, and connect more deeply with our mission.

As a result, the majority of our staff are hybrid and work both from home and onsite. Our current hybrid approach requires staff to work onsite a minimum of two days each week, every Tuesday and one other day, to be determined by their business unit. Hybrid staff are also welcome to come in additional days each week or may be asked to come in on other days by their manager.

DEPARTMENT OVERVIEW Winner of 83 Primetime Emmys® and 20 Peabody Awards, MASTERPIECE has been essential Sunday night viewing for millions of fans for over 50 years. Susanne Simpson is the Head of Scripted Content and Executive Producer. Series funding for MASTERPIECE is provided by Viking Cruises, Raymond James, The MASTERPIECE Trust, and public television viewers.

Produced for PBS by GBH Boston, MASTERPIECE is known for hits such as All Creatures Great and Small, Sherlock, Downton Abbey and Wolf Hall, and beloved classics such as Upstairs Downstairs, Prime Suspect, The Forsyte Saga and Poldark. For more information, please visit pbs.org/masterpiece and follow us on social media @masterpiecepbs.

JOB OVERVIEW The Marketing Assistant will be a member of the MASTERPIECE team, working specifically with the four-person National Marketing team to support a broad range of PR and social media activities, including program publicity, events, organizing media clips, management of deliverables, etc.

RESPONSIBILITIES:

Press Monitoring & Reporting Oversee press clips reporting to track MASTERPIECE and industry coverage. Using the Agility platform, maintain and update weekly press clip reports, including show-specific coverage and notable pickups, stored on the shared team server. Distribute weekly press updates to the internal team.

Share timely press highlights with the MASTERPIECE team and relevant stakeholders.

• Provide program-specific press clips to UK producers, distributors, PBS, and other partners.
• Monitor media coverage and industry trends, including publicity and social media developments.

Compile press metrics for Buzz Reports and Year-End Reports. Event & Travel Support Coordinate and book all aspects of talent travel logistics (cars, flights, hotels), ensuring smooth execution and troubleshooting as needed.

• Create and manage detailed talent itineraries for events and press tours.
• Prepare and deliver welcome notes and gifts for talent upon arrival.
• Track media appearances and send timely alerts to the team during press tours.

Social Media Support Assist in monitoring social media communities and scheduling/posting content as needed. Download and organize weekly social media calendars.

• Conduct monthly audits of social media pages to identify trends, successes, and areas for improvement.

Administrative Support Send weekly press screening activity updates Assist and facilitate scheduling team meeting invites, including help put together any presentations and coordinating any audiovisual needs Take notes for NM team on all calls to be circulated after conclusion of meetings Coordinate shipment of promotional and swag materials as well as assist in all mailings Get mail, order snacks, supplies and perform other administrative tasks for the office, as needed Regularly audit screening platforms and server storage for the team Work with cross-functional teams including National Marketing, Digital, Post-production, and Legal SKILL SET Ability to track and interpret press coverage, industry trends, and social media activity.

Experience:

using media monitoring platforms (e.g., Agility) and compiling reports. Strong organizational

skills:

to manage logistics for talent appearances, including travel and scheduling. Attention to detail and problem-solving

skills:

for handling last-minute changes or issues. Clear and professional communication with internal teams, external partners, and talent. Ability to tailor messaging and updates for different audiences (e.g., PBS, UK producers, distributors). Familiarity with social media platforms and tools for scheduling, posting, and community monitoring.

Analytical mindset to audit performance and identify engagement trends. Proven ability to manage multiple tasks and deadlines simultaneously.

Experience:

• maintaining organized records and shared documentation for team access.

EDUCATION:

AND

EXPERIENCE:

Bachelor's Degree or equivalent work

experience:

required. 1-3 years

experience:

required. JOB SPECIFICS Staff position Hybrid position LOCATION 1 Guest Street, Boston, MA 02135 This position is located in Boston, MA, and requires on-site presence. Salary Range $50,820 - $66,975

Compensation:

offered within this range is determined by

skills:

,

experience:

and internal pay equity. GBH is an equal

opportunity:

employer. The community and audience we serve are diverse, and we wish to foster that diversity in our workplace. Toward that end, GBH does not discriminate against individuals in hiring, employment, or promotion based on race, religion, color, sex/gender, gender identity and gender expression, age, marital status, national origin, sexual orientation, citizenship, disability, veteran or military status, political belief, pregnancy, genetic information, or any other characteristic protected by law.

Application Process Assistance GBH will reasonably accommodate applicants with disabilities who need adjustments to participate in the application or interview process. To initiate an accommodation request, contact the Human Resource department by sending an email to human_resources@wgbh.org or by calling 617-300-2000.