S
Full-time
On-site
United States, CA, Morgan Hill (Office) United States of America
PR Specialist

Do you have impeccable communication skills and a desire to work within media? Are you passionate about crafting unique stories and seeing them published globally? Do you excel in relationship management and excel at collaborating with others? If you answered yes to these, we would love to talk to you!

Summary

The Specialized PR Team sets the standard for top tier communications strategy, messaging and media management. The Global PR Specialist will lead the public relations strategy, collaborate on messaging and storyline development, and execute to get coverage on new product or campaigns. This role is focused on creating consistency and building momentum for earned storytelling in partnership with our worldwide markets.

The PR Specialist will report to the Global Leader of PR & Media Relations, with daily and direct support across global marketing team functions. As a global team, we’ll continue to evaluate new ways to build awareness and create momentum for Specialized within media.

Essential Functions

  • Work closely with Leader of PR and Media Relationships to drive necessary business priorities through media coverage.
  • Collaborate closely with territory PR leads for global support as needed on product launches or campaign frequency marketing
  • Own seeding and product conversations with globally influential media ahead of product releases
  • Support PR events team with product ordering, NDA management, organizing and tracking shipping of event supplies and onsite support when needed.
  • Ability to work cross functionally and collaborate with a variety of internal teams
  • Outlining and driving necessary asset creation to provide media with the highest quality of information
  • Work with product and marketing stakeholders to identify goals and objectives for PR and ensure these are being hit.
  • Co- manage contracted PR agencies to guide their efforts that align to Specialized business goals.
  • Oversee product seeding to editors and the timely delivery of bikes/equipment

What you need to win

  • Excel in communications, timeliness in responses, and foster media relationships as a representative of the brand
  • Impeccable organization, obsessive attention to detail and outstanding follow‐through.
  • Solid understanding of business goals and objectives, creative development process and Specialized brand position in the industry.
  • Ability to collaborate in a worldwide organization in supporting a variety of events.
  • Able to adapt quickly with ambiguity and effectively prioritize multiple projects.
  • Thrives on being detail oriented, hitting deadlines, and exceeding expectations to deliver high quality experiences that will make an impact for the business.
  • Respect and understanding of unreleased products/services and working under embargo
  • Crisis communication management and ability to jump in to protect the brand reputation at any time

Preferred Qualifications

  • Bachelor’s Degree in relevant field (events, PR, communication, etc.)
  • Proficient in all Microsoft Office applications
  • Skilled in Atlassian Confluence and JIRA

PAY

Below is a summary of compensation elements for this role at the company if based in the following locations:

California Base Pay Range: ($55,228 - $91,126)

*At Specialized, your base pay is one part of your total compensation package and will depend on your work experience, skills, certification, and location.

BENEFITS

As a full-time, regular teammate, you are eligible for the following benefits, beginning the first of the month following your start date.

Benefits include:

  • Competitive pay with annual performance-based reviews for continued growth and recognition

  • Comprehensive healthcare plan options, including PPO, EPO, HDHP, and HMO (acupuncture and physical therapy included)

  • Health Savings Account (HSA) with employer HSA contributions when enrolled in the High-Deductible Healthcare Plan (HDHP)

  • Dental and Vision plans

  • 401(k) Company Matching up to $5,000 annually with immediate 100% vesting and administrative fees paid for by the company

  • Annual Profit Sharing: Share in the rewards of our collective success through our profit sharing program, with contributions made directly to 401(k) accounts.

  • Company-paid Life, AD&D, Short-Term Disability, and Long-Term Disability Insurance

  • Employee Assistance Program that provides access to individualized mental well-being care

  • Generous Vacation, Sick, Paid Holidays, and Volunteer Time Off

  • 14 weeks of 100% paid leave for birthing parents and 8 weeks of 100% paid leave for non-birthing parents, plus a Specialized bike for your new baby

  • Up to $9,000 annually in Career Development & Degree Assistance

  • Up to $250 annually in Fitness & Wellness Reimbursement

  • Industry Pro-Deal Discounts and Perks

For additional information on benefits and perks, please visit: https://benefits.specialized.com.

We want to increase representation of all races, genders, and body types in the cycling industry and are committed to building a diverse and inclusive workforce where all people thrive. We encourage everyone – especially those from marginalized groups – to apply to our job postings and help us earn the position as the rider’s brand of choice. We are always looking for creative, innovative, and passionate people who are eager to contribute to our mission of pedaling the planet forward. Regardless of your qualifications, if you are ready to make a difference, please apply and let us know how you can make an impact at Specialized!

See what we are up to on LinkedIn, Instagram, and most importantly, our #DogsofSpecialized.

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